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分享游戏行业实用资料,追踪行业前沿研究信息,促进行业可持续发展。 Research Institute of the Origin of Game Theory
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E3还魂?ESA宣布将于2026年4月举行iicon大会,御三家确认参加

游理游据研究院  · 公众号  ·  · 2025-02-10 09:00

正文

第十一届GACA(金口奖)获奖名单公布,FGIS启动中

美国娱乐软件协会日前发布新闻稿称, 首创的互动创新大会(Interactive Innovation Conference,简称“iicon”)将于2026年4月27日至30日在拉斯维加斯市的枫丹白露度假村举行。该活动旨在通过“连接来自各行各业的远见卓识者、思想领袖和创新者,以利用互动娱乐的力量”。活动形式多样,包括主题演讲、讨论会和研讨会,并且与塑造娱乐、商业和技术未来的高管们进行交流。

主办方称将邀请广泛的行业参与其中,这些行业与互动娱乐相融合,包括电影、电视、音乐、体育、医疗保健、教育和金融。

以下是原文

Entertainment Software Association Unveils iicon, Game-Changing Thought Leader Summit to Harness the Power of Interactive Entertainment and Shape the Future of Business and Culture


Taking place April 27–30, 2026 in Las Vegas, the Interactive Innovation Conference is set to be an essential convening for changemakers across industries

WASHINGTON, D.C. (February 6, 2025) – The Entertainment Software Association (ESA) today announced the launch of the Interactive Innovation Conference ( iicon ), a first-of-its-kind event designed to connect visionaries, thought leaders and innovators from across industries to harness the power of interactive entertainment.

Taking place April 27-30, 2026 at the Fontainebleau Resort in Las Vegas, attendees will gain exclusive access to visionary keynotes, engaging discussions and workshops, and elite networking opportunities with executives shaping the future of entertainment, business and technology. iicon promises to bring together a broad spectrum of sectors that converge with interactive entertainment, including film, television and music, as well as sports, healthcare, education, finance and more.

“For decades, video games have been at the forefront of technological and cultural innovation,” said Stanley Pierre-Louis, president and CEO, ESA. “With iicon, we are creating a space for visionaries across industries to come together, connect and reimagine what’s possible through interactive entertainment.”

“The Entertainment Software Association and its member companies are among the innovators and leaders shaping the future of culture, business and human connection. It’s a natural role for ESA to host and support an event that fosters an open exchange of new ideas with our peer industry leaders,” said Doug Bowser, Chairman of the Board, ESA. “iicon is bringing together changemakers from across industries to envision how the strengths of the interactive entertainment industry can break entirely new ground.”

Attendees will learn from and engage with industry icons, including leaders from Amazon Games, Disney, Electronic Arts, Epic Games, Microsoft, Nintendo of America, Sony Interactive Entertainment, Square Enix, Take-Two Interactive, Ubisoft and Warner Bros. Games. As the global video game industry is set to surpass $300 billion in projected revenue by 2027, iicon will be the premier summit for discovering new opportunities powered by the industry and its technology.

Executive leaders from some of the video game industry’s leading companies expressed enthusiasm for iicon as a key opportunity to drive innovation and foster collaboration across sectors.

“The games industry is constantly evolving, and the intersection with other disciplines is more pronounced than ever before,” said Christoph Hartmann, Vice President, Amazon Games. “iicon will bring together some of the brightest minds from the games industry to navigate present challenges and harness the opportunities ahead. Amazon Games is proud to contribute to this new endeavor.”

“Video games have been a major contributor to our global culture by blending entertainment, creating communities and pushing new technologies,” said John Heinecke, Chief Publishing Officer, Square Enix Americas, EMEA and ANZ. “iicon will be an incredible forum where business leaders and innovators can join forces to celebrate our industry’s achievements and to build the future of entertainment together.”

“Take-Two Interactive is a long-standing member and proud supporter of ESA,” said Strauss Zelnick, Chairman and CEO of Take-Two Interactive. “iicon represents the ongoing evolution of the interactive entertainment industry and its irrefutable ascendance as the most beloved art form and cultural influence in the world today. We look forward to participating in this event and convening with a broad array of stakeholders to further what we believe to be one of the strongest periods in our industry’s history.”

“Video games push the boundaries of technology and creativity, extending far beyond entertainment,” said Laurent Detoc, Chief Direct-to-Player Officer, Ubisoft. “We look forward to iicon bringing together visionary leaders from the industry and beyond to shape the future impact of games.”

“At Xbox, our mission is to bring the joy of gaming to players anywhere they want, while creating opportunities for the amazing creators behind them,” said Sarah Bond, President, Xbox. “We appreciate the ESA establishing iicon as a platform to deepen connections among executives and thought leaders from within gaming, and from a wide range of partner industries. Together, we will collaborate, invent and create – and together we will all grow.”

Event Details

  • Dates: April 27-30, 2026

  • Location: Fontainebleau Resort Las Vegas

  • Audience: By invitation only. iicon is tailored for visionaries, thought leaders and innovators across industries that intersect with interactive entertainment.

Interested attendees and sponsors can pre-register and sign up for updates at iicon.com. Stay tuned for more details about speakers, programming, event access and other ways to engage with iicon.

About iiconThe Interactive Innovation Conference (iicon) from the Entertainment Software Association (ESA) explores the transformative potential of video games and interactive entertainment across industries. Bringing together visionaries, thought leaders and innovators, iicon offers exclusive insights, strategic connections and forward-looking discussions to shape the future of business, technology and human connections. Learn more at iicon.com . Follow along @iiconofficial on LinkedIn, X, YouTube and Twitch, and join the conversation at #iicon2026.

About the Entertainment Software Association

Founded in 1994, the Entertainment Software Association (ESA) has served as the voice and advocate for the U.S. video game industry for more than 30 years. Its members are the innovators, creators, publishers and business leaders that are reimagining entertainment and transforming how we interact, learn, connect and play. The ESA works to expand and protect the dynamic marketplace for video games through innovative and engaging initiatives that showcase the positive impact of video games on people, culture and the economy to secure a vibrant future for the industry for decades to come. For more information, visit the ESA’s website or follow the ESA on X @theESA or Instagram @theesaofficial .

(下面是微软在线翻译)

华盛顿特区(2025 年 2 月 6 日)——娱乐软件协会 (ESA) 今天宣布推出互动创新会议 ( iicon ),这是首创的活动,旨在将来自各行各业的远见卓识者、思想领袖和创新者联系起来,以利用互动娱乐的力量。
该活动将于 2026 年 4 月 27 日至 30 日在拉斯维加斯的枫丹白露度假村举行,与会者将获得独家机会,参加富有远见的主题演讲、引人入胜的讨论和研讨会,以及与塑造娱乐、商业和技术未来的高管的精英交流机会。IICON 承诺将汇集与互动娱乐融合的广泛领域,包括电影、电视和音乐,以及体育、医疗保健、教育、金融等。
“几十年来,视频游戏一直处于技术和文化创新的前沿,”ESA 总裁兼首席执行官 Stanley Pierre-Louis 说。“通过 iicon,我们正在为各行各业的有远见者创造一个空间,让他们聚集在一起,通过互动娱乐建立联系并重新构想可能性。”
“娱乐软件协会及其成员公司是塑造文化、商业和人际关系未来的创新者和领导者之一。ESA 自然而然地负责举办和支持促进与同行行业领导者公开交流新思想的活动,“ESA 董事会主席 Doug Bowser 说。“IICON 汇集了来自各行各业的变革者,共同设想互动娱乐行业的优势如何开辟全新的天地。”
与会者将向行业偶像学习并与之互动,包括来自 Amazon Games、Disney、Electronic Arts、Epic Games、Microsoft、Nintendo of America、Sony Interactive Entertainment、Square Enix、Take-Two Interactive、Ubisoft 和 Warner Bros. Games 的领导者。到 2027 年,全球视频游戏行业的预计收入将超过 3000 亿美元 ,iicon 将成为发现由该行业及其技术驱动的新机会的首要峰会。
来自视频游戏行业一些领先公司的高管表示,他们热衷于将 iicon 视为推动创新和促进跨部门合作的关键机会。
“游戏行业在不断发展,与其他学科的交叉比以往任何时候都更加明显,”亚马逊游戏副总裁 Christoph Hartmann 说。“IICON 将汇集游戏行业一些最聪明的人才,以应对当前的挑战并利用未来的机遇。Amazon Games 很自豪能够为这项新努力做出贡献。
“电子游戏通过融合娱乐、创建社区和推动新技术,一直是我们全球文化的主要贡献者,”Square Enix 美洲、欧洲、中东和非洲地区和 ANZ 首席发行官 John Heinecke 说。“IICON 将是一个令人难以置信的论坛,商业领袖和创新者可以在这里联手庆祝我们行业的成就,并共同构建娱乐的未来。”






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