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唧唧堂:SMJ战略管理期刊2020年12月刊论文摘要

唧唧堂  · 公众号  ·  · 2021-02-07 23:29

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解析作者 | 唧唧堂管理学写作小组: 小白菜
审校 | 唧唧堂管理学写作小组: Eric.J, 明月奴
编辑 | 悠悠



1、盗版是否会导致产品放弃或刺激新产品开发?:来自移动平台开发公司的证据


研究综述:

随着数字平台的发展,了解知识产权在这些平台上的作用变得越来越重要。因此,数字盗版,即未经授权复制并分销数字产品,是一个重要的战略问题,既因为收入损失,也因为它被认为会减少创新。然而,尽管后一种效应经常被争论,但经验证据是有限的。我们研究盗版是否会影响创新,以及盗版是否会导致企业转向不同类型的创新。通过研究移动应用市场中的一个大型盗版事件,我们发现盗版会导致增量创新(如bug修复)的减少,但不会减少更大的修订。此外,它与随后的新产品开发有关。


管理摘要:

对于许多平台公司来说,一个关键的问题是如何监管盗版和模仿,部分原因是一个普遍的说法,即盗版将消除这些平台上的创新。本文认为,这些影响稍微有点微妙。我们发现,盗版确实导致了增量创新的下降,如错误修复或外观调整,但在更重要的创新,如功能更新或全新版本没有明显的下降。这意味着盗版可以塑造创新的类型,有可能导致产品不够精致,但不影响整体创新水平。


Research Summary:

With the growth of digital platforms, understanding the role of property rights on those platforms has become increasingly important. Digital piracy, the unauthorized copying and distribution of digital products, is therefore an important strategic issue, both because of lost revenues and because it is thought to decrease innovation. Yet, while the latter effect is often argued, empirical evidence is limited. We study whether piracy affects innovation and whether it leads firms to shift to different types of innovations. By studying a large piracy event in a mobile app marketplace, we find that piracy leads to a decrease in the release of incremental innovations, such as bug fixes, but does not decrease more substantial revisions. Additionally, it is associated with subsequent new product development.


Managerial Abstract:

For many platform companies, a critical issue is understanding how piracy and imitation should be regulated, motivated in part by a common narrative that piracy will eliminate innovation on these platforms. The present article suggests that these effects are slightly more nuanced. We find that piracy does lead to a decline in incremental innovations, such as bug fixes or appearance tweaks, but no discernible decline in more major innovations, such as feature updates or entirely new versions. This implies that piracy can shape the type of innovation, potentially leading to products that are less polished and refined but not affecting the overall level of innovation.


参考文献:Miric, L. and Jeppesen, B. 2020. Does piracy lead to product abandonment or stimulate new product development?: Evidence from mobile platform‐based developer firms. Strategic Management Journal, 41(12), 2155-2184.



2、寻求尊重?先前的高层管理团队社会比较如何影响高管的新高层管理团队合作


研究综述:

我们扩展了社会比较理论和高层管理团队的研究,发现高层管理团队中的负社会比较对高管离职后的后续雇佣决策有影响。在1001名高管进入新高管团队的样本中,我们的研究结果显示,在他们退出的公司中,相对薪酬较低的高管加入了新高管团队,与他们之前的经验相比,他们在新高管团队中的社会比较情况有所改善,但薪酬不一定会有较大的改善。这些发现补充了社会比较对高管更替的看法,表明高管的新就业决策是由其新公司中负面社会比较的修正所引导的。


管理总结:

我们发现,在高层管理团队中,由于薪酬结构的相对等级较低而在薪酬方面经历了负社会比较的高管,会在高层管理团队内部薪酬差异较小的公司中选择新的工作。此外,我们还发现,在新的高管团队中,与其他高管团队相比,这些高管的相对薪酬有所提高,但不一定会出现薪酬的异常提高。这些研究结果表明,高管团队成员之间薪酬的社会比较不仅可以推动高管人员的更替,正如先前的文献所示,而且可以指导高管团队新员工的决策。总之,我们的研究结果表明,社会比较在行政就业决策中是一个重要的因素。


Research summary:

We extend social comparison theory and research in top management teams by showing that negative social comparisons in TMTs have implications for subsequent employment decisions after executive turnover. In a sample of 1,001 executive employment moves to new TMTs, our results show that executives with lower relative pay in the firms they exit join firms that improve their social comparison situation within the new TMT when compared to their previous experience—while not necessarily providing larger improvements in pay. These findings complement social comparison views on executive turnover by showing that executives' new employment decisions are guided by the correction of negative social comparisons in their new firms.


Managerial summary:

We show that executives who experience negative social comparisons in pay in a TMT because of their lower relative rank in its pay structure select new employment in firms with more narrow pay differences within their TMT. In addition, we show that such executives improve their relative pay in comparison to others in the TMT in their new TMTs without necessarily experiencing abnormal improvements in pay. These findings show that social comparisons in pay between TMT members may not only drive executive turnover, as previously shown in the literature, but also directs executive decisions about new TMT engagements. Together, our findings imply that social comparisons are an important factor in executive employment decisions.


参考文献:Aime, F. et al. 2020. Looking for respect? How prior TMT social comparisons affect executives' new TMT engagements. Strategic Management Journal, 41(12), 2185-2199.


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3、首席执行官的认知灵活性、信息搜索和组织灵活性


研究综述:

尽管先前的研究强调了与实现组织双重能力相关的组织和认知挑战,但相对而言,较少有实证研究关注能够区分实现双重能力的企业高层管理者的认知特征。我们建立在新兴研究的基础上,将认知灵活性视为一种与双重灵活性挑战特别相关的认知特征,并建议它通过首席执行官(CEO)的信息搜索活动发挥作用。我们发现,认知灵活的首席执行官更有可能进行轻松持久的信息搜索,并在更大程度上依赖外部信息来源。反过来,轻松和持久的信息搜索活动与更高水平的组织二元性相关。我们的研究推进了企业能力认知微观基础的研究议程。


管理总结:

双智型组织,即既有能力追求增量创新,又有能力追求间断创新的组织,更加具有可持续的竞争优势。然而,组织双灵巧性的实现对高层管理者提出了独特的要求,包括认知挑战。为了帮助管理者更好地理解这些挑战,本研究重点关注CEO在实现组织二元性中的作用,以及作为潜在影响因素的CEO认知灵活性。我们的研究结果表明,CEO认知灵活性可能通过影响CEO信息搜索活动间接地影响组织的二元性,特别是CEO在何处以及如何强烈地搜索信息。我们的研究强调了执行办公室中人的因素对于开发企业动态能力和实施基于创新的战略的重要性。


Research summary:

Although prior research highlights the organizational and cognitive challenges associated with achieving organizational ambidexterity, there has been comparatively less empirical attention focused on the cognitive characteristics that may differentiate top managers of firms that achieve ambidexterity. We build on emerging research and identify cognitive flexibility as a cognitive characteristic with particular relevance to the challenges associated with ambidexterity and suggest that it works through chief executive officers (CEOs)' information search activities. We find that cognitively flexible CEOs are more likely to engage in effortful and persistent information search and rely to a greater extent on outside sources of information. In turn, effortful and persistent information search activities are associated with higher levels of organizational ambidexterity. Our study pushes forward the research agenda on cognitive micro‐foundations of firm capabilities.


Managerial summary:

Ambidextrous organizations, or organizations that have the capability to pursue both incremental and discontinuous innovation, enjoy more sustainable competitive advantages. However, the achievement of organizational ambidexterity poses unique demands for top managers, including cognitive challenges. To help managers better understand these challenges, this study focuses attention on the role of the CEO in the achievement of organizational ambidexterity, and on CEO cognitive flexibility as a potential influencing factor. Our results suggest that CEO cognitive flexibility may influence organizational ambidexterity indirectly through its effect on CEO information search activities, in particular where and how intensely CEOs search for information. Our study reinforces the importance of human factors in the executive office for the development of firm dynamic capabilities, and the implementation of an innovation‐based strategy.


参考文献:Kiss, A. N. 2020. CEO cognitive flexibility, information search, and organizational ambidexterity. Strategic Management Journal, 41(12), 2200-2233.



4、防火墙的阴影:谷歌封锁对中国创新的影响


研究综述:

基于搜索的创新观,我们开发了一个关于谷歌如何引导创新搜索行为的框架。我们利用了外生冲击,即2014年中国对谷歌的意外封锁,并采用差异方法,对来自中国和附近地区的专利进行样本匹配,以检验我们的预测。我们的分析表明,封锁对中国的发明家在技术和认知空间进行远距离搜索产生了负面影响,而对照组的发明家可能没有受到封锁的影响。对于拥有更大协作网络的发明家来说,这种影响不那么严重,但在接近科学的技术领域,这种影响变得更加明显。我们的发现有助于创新的搜索文献和突出的理论和实践的重要性,互联网技术在发展有价值的发明。


管理总结:

现在的发明家主要依靠互联网搜索来获取信息和知识。因此,他们很容易受到网络搜索障碍的影响。在这项研究中,我们发现,中国对谷歌及其附属服务的意外封锁改变了中国发明家的搜索行为,使他们无法寻求遥远的知识。这种影响还取决于离线知识渠道的可用性和每个技术领域对科学的依赖。我们还发现,由于封锁,他们发明的经济价值下降了。我们的发现有助于创新研究的文献,并强调在发展有价值的发明时,互联网技术在理论和实践方面的重要性。


Research summary:

Building on the search‐based view of innovation, we develop a framework regarding how Google guides innovative search behavior. We exploit an exogenous shock, China's unexpected blockade of Google in 2014, and adopt a difference‐in‐differences approach with a matched sample of patents from China and nearby regions to test our predictions. Our analyses show that the blockade negatively affected inventors in China to search distantly in technological and cognitive spaces compared to those in the control group who were presumably unaffected by the event. The impact was less severe for inventors with larger collaboration networks but became more pronounced in technological fields proximate to science. Our findings contribute to innovative search literature and highlight the theoretical and practical importance of Internet technologies in developing valuable inventions.


Managerial summary:

Inventors nowadays depend heavily on Internet search to access information and knowledge. They therefore become vulnerable to barriers imposed on their online search. In this study, we find that China's unexpected blockade of Google and its affiliated services altered the searching behavior of inventors in China such that they became less able to seek distant knowledge. This impact was further contingent on the availability of offline knowledge channels and the reliance of each technological field on science. We also find that the economic value of their inventions decreased due to the blockade. Our findings reveal a neglected but consequential aspect of Internet censorship beyond the commonly found media effect and offer important implications to practitioners and policymakers.


参考文献:Zheng, Y. F. and Wang, Q. Y. 2020. Shadow of the great firewall: The impact of Google blockade on innovation in China. Strategic Management Journal, 41(12), 2234-2260.



5、组合散点图:一个简单的工具,使研究更容易和更好


研究综述:

我们试图扩散一个图形工具结合散点图,我们认为这可以大大提高战略管理研究的质量和速度。与当前显示预测值图的实践不同,二元散点图为多个子组无条件或有条件地显示两个变量之间的非参数关系。这使得研究人员能够快速发现这种关系的形状,检查异常值,并评估哪一部分支持可能推动了一种关系。我们认为,采用分格散点图将有助于识别新的有趣现象,提高实证研究的可信度,并有助于创建更丰富的理论。


管理总结:

回归分析通常采用两个变量之间的线性或二次关系形式。我们试图扩散一个图形化工具,结合散点图,让研究人员和读者评估这些假设是否在整个数据中保持。例如,组合散点图可以阐明回归关系是非线性的,或者是由一个特殊的公司或一小部分公司驱动的。我们建议使用分块散点图将提高实证工作的透明度和质量,同时也有助于新现象的发展和理论的发展。


Research Summary:

We seek to diffuse a graphical tool—binned scatterplots—which we argue can dramatically improve the quality and speed of research in strategic management. In contrast to the current practice of showing plots of predicted values, binned scatterplots graph the nonparametric relationship between two variables, either unconditionally or conditional on a set of controls, for multiple subgroups. This allows researchers to quickly detect the shape of that relationship, examine outliers, and assess which part of the support may be driving a relationship. We propose that the adoption of binned scatterplots will lead to the identification of new and interesting phenomena, raise the credibility of empirical research, and help create richer theories.


Managerial Summary:

Regression analysis often assumes linear or quadratic relationship forms between two variables. We seek to diffuse a graphical tool—binned scatterplots—that allow the researcher and reader to evaluate whether such assumptions are maintained throughout the data. For example, binned scatterplots may clarify that a regression relationship is nonlinear, or driven by an exceptional firm or a small set of firms. We propose that using binned scatterplots will improve the transparency and quality of empirical work, as well as aid in the development of new phenomena and enhance theory development.


参考文献:Starr, E. and Goldfarb, B. 2020. Binned scatterplots: A simple tool to make research easier and better. Strategic Management Journal, 41(12), 2261-2274.


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6、决策编织:在创业环境中形成新颖、复杂的战略


研究综述:

战略形成是为什么一些公司抓住新的机会而另一些公司失败的关键。我们探讨了创业环境中战略形成的一个核心困境:是一次学习一个领域的新战略(模块化战略),还是一次在所有领域整合一个连贯活动的复杂战略(整合战略)。通过对六家企业的研究,我们建立了一个企业家如何有效形成新颖、复杂战略的理论框架:决策编织。它们(a)采用非平行,(b)非最优,以及(c)非跳跃。这些行为既能快速有效地学习,又能对新兴战略产生不断发展的全面理解。总的来说,我们提出了一个认知复杂但现实的战略,为战略的微观基础做出了贡献。


管理总结:

战略形成是为什么企业抓住新机遇而其他企业却失败的核心。通过比较三对风险投资组合,我们为战略新颖而复杂的新兴市场的战略形成建立了一个新的框架:决策编织。有效的战略家:(a)使用顺序聚焦(而不是平行聚焦)来学习连续的重点战略领域;(b)在学习平台上暂停,以巩固关于重点领域的知识;(c)使用垫脚石在背景领域取得进展,而不失去重点。这些行为既能快速有效地学习,又能对新兴战略有不断发展的全面理解。更重要的是,这些行为给快速和盈利的扩展(即增长)奠定了基础。


Research Summary:

Strategy formation is central to why some firms seize novel opportunities while others fail. We explore a core dilemma of strategy formation in entrepreneurial settings—whether to learn a novel strategy one domain at a time (modular) versus assemble a complex strategy of coherent activities across all domains at once (integrative). By studying six ventures, we develop a theoretical framework for how entrepreneurs effectively form novel, complex strategy: Decision weaving. They (a) employ sequential focus (not parallel), (b) pause at plateaus (not optima), and (c) deploy stepping stones (not leaps) in background domains. These behaviors enable both fast, effective learning and evolving yet holistic understanding of an emerging strategy. Overall, we contribute to the microfoundations of strategy by proposing a cognitively sophisticated, yet realistic strategist.


Managerial Summary:

Strategy formation is central to why firms seize novel opportunities while others fail. By comparing three venture‐pairs, we develop a fresh framework for strategy formation in nascent markets where strategy is both novel and complex: Decision weaving. Effective strategists: (a) use sequential focus (not parallel) to learn about successive focal strategic domains, (b) pause at learning plateaus to consolidate that knowledge about a focal domain, and (c) use stepping stones to make progress in background domains without losing focus. These behaviors enable both fast, effective learning, and evolving yet holistic understanding of an emerging strategy. More importantly, these behaviors set the stage for rapid and profitable scaling (i.e., growth).


参考文献:Ott, T. E. and Eisenhardt, K. M. 2020. Decision weaving: Forming novel, complex strategy in entrepreneurial settings. Strategic Management Journal, 41(12), 2275-2314.



7、行业竞争与企业行为:风险收益关系的共同决定因素


研究综述:

在这项研究中,我们提供了一种新的方法,建立企业行为和企业之间的竞争互动如何共同提供风险-回报关系的微观基础。企业之间相互影响,而企业如何回应这些影响以引起相互调整是产业动态的一个核心特征。这一核心特征从根本上影响了风险回报关系。基于我们的方法,我们开发了模型,使我们能够跟踪微观层面上,企业行为与竞争互动如何产生风险-回报关系,以及这些关系如何与宏观层面的行业集中度指标相关联。这转化为一种基于行业竞争性质(如古诺或伯特朗)以及行业竞争强度和集中度观察结果,对风险-回报关系进行细粒度预测的方法。


管理总结:

风险回报权衡对战略管理至关重要。然而,行业状况与风险回报关系形状之间的关系往往不清楚。我们开发了一个框架,使管理者能够了解行业条件如何产生风险-回报关系,以及如何从行业集中度的宏观衡量指标中推断出这些关系。在微观层面上,我们表明,在某些情况下,战略执行的低变化可能与财务回报的高变化以及高平均值有关。我们的主要观点是,风险回报权衡随着竞争强度的变化而变化:从有两个或三个公司的行业开始,我们表明,竞争强度越高,公司数量越多,更高的进入和退出壁垒——会产生一系列可预测的风险-回报关系,这些关系会在行业的生命周期中发生变化。总的来说,我们提供了一个框架,允许管理者推断其业务部门所在行业的风险回报权衡。







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