专栏名称: 品牌几何

品牌几何是具有全球视野的营销知库，深受各大公司CMO和营销总监的喜爱。编辑团队每天为15万订户精选营销文章、案例、故事、知识。秉承“好奇、转化、赋能”的宗旨，与学术机构、商学院和顶尖业界公司鼎力合作，我们为了营销智慧一路践行。

上海 | 【McCann】Senior Digital Planner

品牌几何 · 公众号 · 营销 · 2017-07-19 14:56

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Responsibility：

Manage social media campaigns via day-to-day activities on relevant sites, weibo updates, video content, online influencer outreach, posting on blogs etc.
Take ownership of social account content quality and performance.
Develop and implement social media strategy on digital and social media platform, including website, Wechat, Weibo, and all other BBS
Build Brand awareness and drive initiatives to encourage adoption of relevant digital and social media techniques into the client’s corporate culture, products and services.
Efficiently and regularly feedback insights gained from digital and social media monitoring into the Marketing and Editorial teams, to help them evolve their strategies.
Coordination within the internal team, campaign related work with operations, tech team and creative team.
Cooperate with ePR partners in selecting and engaging KOL’s / Service account operators

Requirement：

Bachelor’s degree required.
3+ years’ experience, in digital marketing or Social Media field
In-depth understanding of social media platforms
Good communication and presentation skill, ability to effectively communicate with partners
Team spirit and good time management skills
Strong creative thinking and strategic skill.
Good ability in PPT and Microsoft