[新作] VBD中置华优：以设计之名，致敬法拉利的赛道传奇

法拉利，源于赛道的传奇品牌，1947年恩佐·法拉利以其梦想塑造了首辆同名跑车，自此，法拉利成为极速与优雅的象征，它超越了品牌界限，点燃了全世界赛车爱好者心中的激情与荣耀。

随着时间流转，法拉利俱乐部应运而生，成为全球车迷心中交流、分享和庆祝的圣地。杭州法拉利车队俱乐部作为国内首家法拉利集团官方授权的线下实体俱乐部，它延续了法拉利的赛道精神，为会员提供一个全新的探索体验。

我们以设计之名，向传奇致敬。

走进展厅，仿佛置身于赛车世界的起点。整个空间设计为沉浸式的赛道体验，以法拉利的红白配色作为空间的主色调。

Stepping into the exhibition hall feels like being at the starting point of the racing world. The entire space is designed as an immersive racing experience area. The Ferrari red and white color scheme is used as the main color of the space. 

The entire exhibition hall is arranged with the central island as the circle center, and the display cabinets are like the rotating wheel around the entire space, leading the visitors into the world of racing culture step by step.

The red decorative strip on the ground and the light strip on the top surface are presented with the line elements of the track, adding a strong racing atmosphere to the entire space.

Each cabinet is presented in a separate category. It is worth mentioning that the photo wall, in which static photos and ipads are placed respectively, is presented in the form of dynamic and static. The sense of retreat and fixed form here is also our customized design process for the project.

我们将世界各地闻名遐迩的赛道元素融入空间设计中，创造出一个现代且充满赛车氛围的展示空间，每一条赛道都以其独特的设计语言，讲述着法拉利的辉煌历史。

We are integrating the famous racing track elements from around the world into the space design. This creates a highly modern and racing atmosphere-filled exhibition space. Each track tells the glorious history of Ferrari with its unique design language.

以意大利蒙扎（MONZA）赛道作为造型元素的接待台，整体柜体以法拉利展厅常用的带倒角柔和体块为造型基础，台面背后则是一面精心设计的车模墙，以阵列形式展示，既彰显了品牌特色，又增强了空间的艺术感。

为确保立面的连贯性和整体美感，内部特别配置了发光灯板，营造出无缝衔接的立面效果。

The reception desk, inspired by the shape of the Monza circuit in Italy, is based on the soft, chamfered block shapes commonly used in Ferrari showrooms. Behind the countertop is a meticulously designed wall of car models, displayed in an array that not only highlights the brand's characteristics but also enhances the artistic sense of the space.

To ensure the coherence and overall aesthetic of the facade, the interior is specially equipped with luminous panels, creating a seamless facade effect.

楼梯造型灵感源自阿根廷布宜诺斯艾利斯（BUENOS AIRES）赛道的经典元素，白色的外立面结合红色的内部通道营造出一种空间的张力。拾阶而上，顶部的黑白格设计融入法拉利的俱乐部文化元素，犹如从休息厅步入赛道的独特体验，为每一步征程增添庄重与仪式感。

The staircase design draws inspiration from the classic elements of the Buenos Aires circuit in Argentina (partial), with the white exterior and red interior passages creating a sense of spatial tension. Ascending the steps, the black and white checkered design at the top incorporates elements of Ferrari's club culture, offering a unique experience akin to stepping from the lounge into the racetrack, adding solemnity and a sense of ceremony to every step of the journey.

二楼俱乐部会客厅则是带着轻微工业感的quite luxury风，跳脱出法拉利的色系和品牌元素，将“赛道”这个关键词发挥到极致。

顶部灯光造型，还原了巴塞罗那加泰罗尼亚（CATALUNYA）赛道，沿窗扶手取自意大利穆杰罗（MUGELLO）赛道，层叠的吧台则是法国福朗布赖（FOLEMBRAY）赛道的缩影，折线型的灯光阵列，通过顶部和地面的反射，与线性灯光交织，贯穿整个空间，形成一种穿梭驰骋的动态效果，营造出仿佛亲临赛车现场的体验。

The second-floor club lounge sets aside Ferrari's color scheme and brand elements, adopting a subtle industrial feel with a 'quite luxury' style, and brings the key term 'racetrack' to the extreme.

The lighting design at the top recreates the Circuit de Catalunya in Barcelona, the handrail along the window is inspired by a section of the Mugello Circuit in Italy, and the layered bar is a miniature of the French Circuit de Francorchamps.  The zigzag light array, through reflection from the ceiling and floor, interweaves with the linear lighting, running through the entire space, creating a dynamic effect of speeding through, and providing an experience as if one is at the racetrack.

We connect the simulator area with the track theme of the exhibition hall, equipped with screen equipment, which not only provides excellent visual effects for the racing experience, but also provides equipment support for various types of watching activities held in the later stage, so that the spectators can continue their racing journey in the virtual world after the appreciation of the race, and enjoy the speed and passion on the track.

Through the integration of space layout, track elements, equipment and lighting, the essence of racing culture is integrated into every detail, creating a place for fans to display, experience and socialize in one, aiming to allow each experiencer to experience the unique charm of racing club culture while feeling the extraordinary quality of Ferrari.